Hellfest in Clison France is one of the biggest Heavy Metal festivals in the world.  I wanted to create a rebrand that instills the emotions and characteristics of a festival of this nature.  The Title of Hellfest should send an immediate image in your mind of something dark and imposing, my goal was to update the logo to have a distinctive visual que associated with the subject matter while adding other graphic assets and elements that support the dark theme of the festival